Archive - SaaS Barometer Newsletter

Quantifying Macro Uncertainty In Software

“How much are tariffs and macroeconomic uncertainty impacting cloud software demand?”

Jul 9 •

and

June 2025

Beyond Benchmarks 2025

“A Different Perspective”

Jun 24 •

What are the Latest SaaS Metrics Benchmarks Telling Us?

“The Trends are the Insights”

Jun 3 •

April 2025

Top 5 Go-to-Market Alignment Metrics

“Aligning Marketing, Sales and CS”

Apr 26 •

March 2025

2025 B2B SaaS Marketing Benchmarks

“How much should we invest in Marketing…and where???”

Mar 20 •

SaaS Events - 2025

“Has SPRING become the new FALL for SaaS events?”

Mar 5 •

February 2025

SaaS M&A Volumes and Valuations

“2024 Review and 2025 Predictions”

Feb 18 •

January 2025

Customer Lifetime Value

“Never Allow it to be Alone”

Jan 28 •

Usage- vs Value- vs Outcome-Based Pricing

“The Differences are Real - Especially to Buyers”

Jan 15 •

December 2024

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