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Customer Lifetime Value
“Never Allow it to be Alone”
Jan 28
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Ray Rike
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Customer Lifetime Value
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Usage- vs Value- vs Outcome-Based Pricing
“The Differences are Real - Especially to Buyers”
Jan 15
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Ray Rike
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Usage- vs Value- vs Outcome-Based Pricing
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December 2024
The Next Generation of SaaS
“Top 6 Predictions for 2025”
Dec 31, 2024
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Ray Rike
5
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The Next Generation of SaaS
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The SaaS Year in Review - An Investors Perspective
“Creating the Foundation for the Next Phase of SaaS”
Dec 17, 2024
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Ray Rike
2
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The SaaS Year in Review - An Investors Perspective
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How to Use Industry Benchmarks
“Best Practices, Cautions and New Benchmark Reports”
Dec 2, 2024
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Ray Rike
5
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How to Use Industry Benchmarks
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November 2024
Customer Acquisition Cost Payback Period
“CAC Payback Period Benchmark Users Beware”
Nov 18, 2024
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Ray Rike
3
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Customer Acquisition Cost Payback Period
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Customer Retention Cost Ratio
and it’s sister metric - Customer Renewal Cost Ratio
Nov 2, 2024
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Ray Rike
2
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Customer Retention Cost Ratio
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October 2024
Annual Projected Revenue (APR)
New Pricing Models Require New SaaS Metrics
Oct 14, 2024
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Ray Rike
3
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Annual Projected Revenue (APR)
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September 2024
SaaS Magic Number is not MAGIC
“What does it really tell and not tell you”
Sep 30, 2024
•
Ray Rike
2
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SaaS Magic Number is not MAGIC
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Marketing Performance Metrics
“Metrics that a CFO, CEO and CMO can all Support”
Sep 16, 2024
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Ray Rike
6
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Marketing Performance Metrics
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Top SaaS Benchmark Reports in 2024
“Benchmark overload and saturation is real”
Sep 3, 2024
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Ray Rike
7
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Top SaaS Benchmark Reports in 2024
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August 2024
Go-to-Market Troubleshooting - by the numbers
SaaS Barometer Newsletter is brought to you by SaaS Metrics Palooza - the ONLY industry event dedicated to sharing the best practices of how operators…
Aug 10, 2024
•
Ray Rike
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Go-to-Market Troubleshooting - by the numbers
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