Archive - SaaS Barometer Newsletter

Beyond Benchmarks 2025

“A Different Perspective”

Jun 24 •

What are the Latest SaaS Metrics Benchmarks Telling Us?

“The Trends are the Insights”

Jun 3 •

April 2025

Top 5 Go-to-Market Alignment Metrics

“Aligning Marketing, Sales and CS”

Apr 26 •

March 2025

2025 B2B SaaS Marketing Benchmarks

“How much should we invest in Marketing…and where???”

Mar 20 •

SaaS Events - 2025

“Has SPRING become the new FALL for SaaS events?”

Mar 5 •

February 2025

SaaS M&A Volumes and Valuations

“2024 Review and 2025 Predictions”

Feb 18 •

January 2025

Customer Lifetime Value

“Never Allow it to be Alone”

Jan 28 •

Usage- vs Value- vs Outcome-Based Pricing

“The Differences are Real - Especially to Buyers”

Jan 15 •

December 2024

November 2024

Customer Acquisition Cost Payback Period

“CAC Payback Period Benchmark Users Beware”

Nov 18, 2024 •

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts